
BIO
Justine Hong is a pioneering figure in the advanced air mobility (AAM) sector, blending strategic vision, operational proficiency, and marketing ingenuity to help shape the next generation of sustainable aviation. As a Founding Member of Future Flight Global (FFG), she has guided the company’s foundational strategies, forged critical global partnerships, and facilitated the seamless integration of green aviation technologies into commercial markets. Her record of driving organizational growth, operational efficiencies, and regulatory alignment positions FFG as a key catalyst in the evolving AAM landscape.
Hong’s influence transcends traditional aviation boundaries. As a Marketing Executive at Promo Drone, she has harnessed UAV communication systems to increase transparency, community engagement, and brand resonance. In her role as a Director at Global Aerial Management Group (GAMG), she has fostered strategic alliances, navigated complex regulations, and fueled the development of a skilled, diverse workforce. Her multidisciplinary background—spanning cutting-edge aviation concepts, emerging digital technologies, and consumer-driven branding—has made her a trusted advisor capable of adapting strategies for global markets, forging meaningful partnerships, and cultivating broader public acceptance of advanced air mobility solutions.
Outside the aviation sphere, Hong leads Just Emerging LLC, a consultancy dedicated to strategic marketing, content creation, and brand storytelling. Through her work with Michelin-starred restaurants, apparel innovators, and cultural tastemakers, she has translated cross-industry lessons into new frameworks for influencer engagement, digital growth, and community-centric messaging within the AAM sector. Recognized in media outlets and industry dialogues, Hong consistently champions inclusive policies, forward-thinking strategies, and environmentally responsible practices that will shape the future of aerial transportation.
Key Engagements and Career Highlights
Advanced Air Mobility & Aviation Innovation
- Future Flight Global (FFG):
- Established foundational strategies to accelerate the integration of electric and hybrid-powered aircraft in commercial markets.
- Secured cross-border partnerships, funding, and regulatory approvals that have advanced sustainable air mobility infrastructure.
- Promo Drone:
- Implemented UAV-based communication initiatives to elevate brand visibility and public trust in emerging aviation technologies.
- Enhanced community engagement through data-driven campaigns and narrative-rich storytelling.
- Global Aerial Management Group (GAMG):
- Fostered strategic alliances and talent pipelines, expediting adoption of AAM solutions and developing a diverse, skilled workforce.
- Aligned regulatory insights with operational improvements, creating an environment ripe for innovative aerial solutions.
Cross-Industry Strategy & Entrepreneurship
- Just Emerging LLC:
- Advised Michelin-starred restaurants, apparel brands, and cultural entities on digital marketing, influencer partnerships, and brand storytelling.
- Leveraged consumer-facing insights to inform AAM adoption strategies, enhancing user experience and stakeholder engagement.
Thought Leadership & Future Focus
- Contributed expert perspectives to media features and industry forums, advocating for inclusive policymaking, transparent communications, and community trust as cornerstones of sustainable AAM growth.
- Guided initiatives that bridge advanced aviation technology with human-centric considerations, ensuring that innovation aligns with societal values, environmental stewardship, and equitable opportunity.